Wednesday, March 14, 2007

Flying!

One of the most basic tools that you should have as part of your own/home business itenerary is a flyer!

I'm currently reviewing a flyer now. Although it has many bad points, the one good thing going for it is that there is a flyer! Every business should have a flyer and that includes the business that you want to start.

Getting back to the flyer that I am currently evaluating it is not very professionally done. It is a flyer for a computer-repair business. It is a black and white flyer with a picture of the kinds of work and services that the business does. My most major complaint about the flyer itself is that the content is too crowded together. There are a lot of things that this flyer is trying to say and the only problem is that there is not enough space to say it.

So when you are designing a flyer for your business take into consideration the amount of space that you will have to work with. It is always best to design your flyer first by designing it by hand. Then you can make additions, corrections or take content out.

Your first flyer should be as simple and basic as possible. You can see some of my flyer designs by going to my designs page. Basically speaking your flyer shoud have 3 basic sections. The top, the middle and the bottom. The content should be your basic business information, a picture of some kind and then the content that talks about what your business does.

Now you can design your own flyer or get someone else to design it for you. If you can't afford to have a flyer designed for you then just take the time to sit down at your table and design a simple flyer for your business. If you don't know how you want to design your flyer there are things that you can do that will help to give you ideas on how you want your flyer to look. Using your computer you can design a flyer using the most basic of programs that already have come with your computer. I can design a very professional-looking flyer using the "write" program that came with my PC and you can do that too!

Pictures that you put on your flyer can be as simple or as complicated as you want them to be. I can design a professional-looking picture using the simple "paint" program that came with my computer. Here's a word of advice! Try to use an original picture! You don't want to face being sued because you used someone's picture without their permission!.

Designing your own flyer is one of the things that you can do when starting your own business!

No comments: